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The 10-megapixel Panasonic LZ10 is perfect for anyone who expects a digital camera that blends power, performance and quality, helping to maximize the digital photography experience. The LZ-Series’ lenses were developed by Panasonic, passing Leica's stringent standards to deliver an exceptional optical performance for Panasonic Lumix consumers. And with the the LZ10’s 30mm wide-angle lens, you can capture larger group photos or more expansive scenic shots.

To provide digital photographers with added creative elements and performance, the LZ10 sports manual control over aperture and shutter speed, thanks to the camera’s newly-adopted iris. When shooting manually, you can choose from three modes: A-aperture priority, S-shutter speed priority and M-manual and enjoy added control and creativity normally reserved for higher end models. Also new to the LZ10 is Advanced Scene Mode -- a feature that gives you manual control using some of the frequently-used scene modes: Portrait, Sports, Landscape and Night portrait.

While in Advanced Scene Mode, when selecting the Portrait or Sports mode, the consumer is then presented with additional settings, with the option of choosing outdoor or indoor. When selecting Landscape mode, there are options to specify if the shot is nature or architecture. For budding photographers who desire even more artistic freedom, they can choose Creative mode, which adds more manual controls over an aperture or a shutter speed.

For those not quite ready for complete manual control, the LZ10 also features Panasonic’s Intelligent Auto Mode, which is comprised of five distinct technologies designed to provide users with intuitive and automatic camera adjustments, regardless of the shooting condition and without the user having to do anything manually. Intelligent Auto Mode consists of the following features:

Mega O.I.S. Gyrosensors detect hand-shake and the lens system shifts to compensate, helping to prevent hand-shake from creating a blurry image.

Intelligent ISO Can determine if the photo subject is moving and change the ISO setting and shutter speed accordingly, thus giving a blur-free photo.

Intelligent Scene Selector Senses the ambient conditions, recognizes the shooting environment and will automatically select the appropriate scene mode from: Scenery, Portrait, Macro, Night Portrait or Night Scenery mode.

Face Detection Panasonic’s Face Detection detects up to 15 faces anywhere in the frame, even if they are moving, and automatically chooses the optimal focus and exposure settings so portraits come out clear and crisp.

Quick AF The Quick AF (auto focus) system starts focus on the subject by just pointing the camera to the subject, thus minimizing the AF time.

The LZ10 also features a new 230,000-dot high-resolution LCD, complete with the new Intelligent LCD, meaning the 2.5-inch LCD screen detects the lighting condition and controls the brightness level to offer optimal clarity in any situation, whether dark or light; indoors or outdoors. The camera also includes the popular High Angle mode which makes the LCD screen easy to view when held high, to shoot over a crowd or a tall object.